Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. —Paul Rand

Hi there!

I’m Lisa and I love building brands from the ground up and creating memorable design and experiences for the consumer. Increasing brand recognition and creating brand loyalty is something I strive to achieve in my work. I specialize in bringing creative concepts to life, with hands-on design while providing clear direction to creative teams ensuring projects are guided from start to finish.

I’ve spent my time Art Directing, creating and designing for well known brands like Caesars Sportsbook, TD Ameritrade, Bally’s Interactive and Charles Schwab. I’ve worked on all types of exciting content, marketing campaigns, experiences, and customer journeys. I love collaborating with exemplary executive leadership and stakeholders, and have managed and directed small design teams for In-House Creative Studios.

When I’m not designing away and obsessing over details, you can find me traveling, cooking vegetarian dishes, researching graphic trends, walking my two cute little dogs, sketching out ideas, cycling, playing tennis, creating artwork or at the beach.

View my LinkedIn profile to learn more.

Let’s chat about how we can create great work together.

Thanks for visiting!